NBA Foundation Awards Grant to Brotherhood Crusade Promotes Equality and Empowers Black Youth in Los Angeles County
From left to right: Kiesha Nix, vice president of charitable affairs and executive director of the Los Angeles Lakers Youth Foundation with Charisse Bremond Weaver, president and CEO of Brotherhood Crusade.
Los Angeles, Calif. –The NBA Foundation recently awarded a total of $12 million to 31 organizations including the Brotherhood Crusade, to help further economic empowerment in the Black community. This grant will support Brotherhood Crusade’s mission to champion equality and equity by removing and/or helping individuals overcome barriers by facilitating opportunities and youth development programs that positively change the trajectory of their future.
“We are excited and honored to be a recipient of the NBA Foundation’s eighth grant round, especially as we continue to work every day to support our youth in Los Angeles to pursue educational and financial success,” stated Charisse Bremond Weaver, president and CEO of Brotherhood Crusade. “Every year we serve over 24,000 community residents through a variety of programs to improve quality of life and we are grateful to have the support of an organization that aligns with our mission.”
The NBA Foundation has driven social change across the country by using its platforms and resources to increase partnerships and support organizations that address education, income, and employment disparities and provide funding for career development programs that target Black youth.
“The NBA Foundation is proud to support the Brotherhood Crusade in their mission to remove barriers and create better outcomes for Black youth,” said NBA Foundation Executive Director Greg Taylor. “We share the view that ensuring young people have access to workforce development and wellness programs ultimately leads to meaningful job opportunities and improved quality of life. We welcome them to the NBAF family and look forward to seeing their continued impact on the next generation of Black leaders.”
Brotherhood Crusade’s partnership with the NBA Foundation will continue to keep lives of youth on track by positioning them for successful sustainable employment.
“When I was asked by the NBA Foundation if I had any local non-profits that I would recommend becoming potential grant recipients, specifically in the area of workforce development programming; that were actually meaningful in providing economic empowerment for black youth in our Los Angeles community – I immediately said, ‘Brotherhood Crusade is at the top of my list! They more than qualify in all the necessary categories,” said Kiesha Nix, vice president of charitable affairs and executive director of the Los Angeles Lakers Youth Foundation. “I don’t put my name behind something or someone I do not wholeheartedly believe in. The work of the Brotherhood Crusade I believe in. They equip our youth with the necessary tools, skills, and mindset and then instill in them the self-confidence required to compete in the game of life!”
Brotherhood Crusade offers a variety of youth development programs and services. To donate and learn more, visit brotherhoodcrusade.org.
About Brotherhood Crusade
Brotherhood Crusade was founded in 1968. The organization’s principal mission is to champion equality and equity by removing and/or helping individuals overcome the barriers that deter their pursuit of success in life and facilitate opportunities for a better quality of life by effectuating improved health & wellness, facilitating academic success, promoting personal, social & economic growth, providing access to artistic excellence & cultural awareness, increasing financial literacy, and building community agencies & institutions.